استراتژی فردی چیست؟
استراتژی فردی چیست؟
we have developed a comprehensive set of methodologies, tools and applications for personal strategy development and execution, adapted from proven business strategy tools.
Similarly to ensuring business strategy results, personal strategy execution leads to the best results in the individual's life.
Personal strategy is most powerful for executives and executive teams, when not only methods, but also much of content is shared with business strategy.
Key characteristics of this personal strategy approach are:
Full coverage of all areas of an individual's life, including physical development, health, career and education, family and relationships, social life, finances, psychology, motivation, discipline and other key areas.
Balance of left and right brain, allowing to employ both intelligence and emotions in order to create and execute systemic and creative personal strategy.
Focus on everyday actions, establishing strong habits and delivering personal results - all based on deeply developed personal strategy.
Teamwork in each personal strategy project - maximizing both individual and shared team results.
Business strategy provided both overall inspiration and specific practical tools for personal strategy:
BUSINESS STRATEGY | PERSONAL STRATEGY | |
| General business strategy, mission and vision | General personal strategy, mission | |
| Business model innovation, business architecture | | Creative breakthrough, innovation of personal architecture |
| Corporate system of alternatives assessment and project prioritization | | Personal system of alternatives assessment and project prioritization |
| Testing of new products and business architectures | | Testing of new ideas and personal architectures |
| Balanced scorecard, Key Performance Indicators (KPI), top management dashboard | | Balanced system, Personal KPI, personal dashboard |
| Improvement of operational efficiency (general and in specific areas) | | Improvement of personal efficiency (general and in specific areas) |
| Project management (of business and teams) | | Management of personal projects (individual and in teams) |
| Motivation of personnel and discipline | Personal and team motivation and self-discipline | |
| Corporate culture and communications | Personal communications and interaction | |
| Corporate marketing and branding | Personal marketing and branding | |
| Strategic choice analysis and conjoint analysis | Strategic analysis of personal choices | |
| Corporate finance and investments | Personal finance and investments | |
| Corporate teambuilding | Teambuilding for personal strategy tasks |
Companies always consist of people and ultimately work for people (in other companies and consumers).
Therefore, it's no wonder that so many powerful tools of business strategy are directly applicable to personal strategy.
We invested into adapting and synchronizing methodologies and tools upon transition from business strategy to personal strategy.
For example:
In most cases, the prime target of business strategy is the maximum increase in long-term shareholder value.
For personal strategy, in most cases, the highest level goal is the maximum increase in long-term life satisfaction.
At the same time, in business strategy, the main goal is broken down into or balanced with other goals (revenue, market share, satisfaction of various stakeholders, interests, government, corporate culture, etc.).
In the same way, in personal strategy, the process of establishing and balancing of specific goals is organized into specific areas.
In many large corporations, shareholders (owners) and those who work in the company are different people.
As company shareholders' value is the prime declared goal, sometimes decisions are made while ignoring (or not giving enough attention to) emotional parameters.
A personal strategy based exclusively on mathematical logic would, most likely, be incomplete (if such an approach is not both thought through and heartfelt).
Therefore, during methodology adaptation, the following approaches were used:
in large companies, where emotional/cultural elements are very important (for example, in European business, balancing financial and cultural elements)
in companies, where owners operate business and make key decisions. In such companies, often there is a question of optimization of parameters (business and personal), including deeply emotional elements.
in innovative and high-growth companies, where passion, enthusiasm, and motivation of people are key assets in new markets and under uncertain conditions
منبع :strategy.net
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- نویسنده: مدیر سایت
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